In a formal agreement signed earlier this month (November 2008) Spies Hecker has recommended the ClaimWatch system to all of the 56 UK bodyshops that are part of its Colors Unlimited International (CUI) programme. This makes it the first paint company to take advantage of the proven efficiency and marketing benefits of ClaimWatch.

The CUI network and ClaimWatch make a logical partnership: both are completely committed to supporting bodyshops and have a track record in doing so. ClaimWatch not only links with most bodyshop management systems, but is also a fantastic marketing and communication tool for bodyshops of all sizes - with the capacity for streamlining customer communication, branding web pages for VMs, insurers and fleets and even helping upsell value added services like SMART repairs and windscreen replacement.

Two of the 56 bodyshops in the network - C&P Panelcraft in Croydon and Chartwell’s of Derby - had already chosen to invest in ClaimWatch and the other 54 shops will have the opportunity to see the system at work during December when the ClaimWatch team present the system and run demonstrations at forthcoming CUI regional meetings.

Chris Brightmore, Managing Director of the Chartwell Group explains why he chose ClaimWatch: “Chartwell’s has a varied customer base including motor dealers, manufacturers, owner-drivers and Insurers. We’ve worked extremely hard to build loyal customer relationships at every level we operate at and realised that ClaimWatch is a perfect extension of this work. It gives us the ability to offer controlled customer communication, in a branded, organised way via email, text message or our website. In short, ClaimWatch allows us to offer a level of professionalism our customers have grown to expect, but at a sophisticated level they did not.”

Explaining the decision to recommend the system to CUI bodyshops, Craig Jones, CUI Customer Programmes Manager, says, “We’re very excited about the prospect of bringing ClaimWatch into the CUI programme, believing that its clear marketing and communication benefits will give our members the chance to increase their profile and customer service offer to an even higher level.”

Steve Wheele, Managing Director of ClaimWatch, concludes, “We are all delighted that CUI, as a visionary group, have recognised the value of ClaimWatch for both its marketing opportunities and its greatly enhanced communication benefits. We’re confident that bodyshops in the CUI network that choose to take it will soon be benefiting hugely from it, and we’re looking forward to working alongside them over the coming months and years.”

For more information on ClaimWatch please visit www.claimwatch.co.uk or call 01273 244088.